Spectacular contrast just as the director intended
Quantum HDR 32x
Every nuance and detail comes to life with rich, accurate color and deeper contrast. The dynamic tone mapping of HDR10+ shifts color and contrast scene by scene, allowing you to appreciate even minor details.

Picture
A QLED TV shows matte wave-like blue graphics on the screen with a lot of light reflections.
A QLED TV is showing a matte wave-like blue graphic on the screen without any light reflections.

Minimal glare to reduce distractions
Anti Reflection

Don’t let the brightness of the sun interrupt the midday match, or lamp reflections ruin your evening movie, with our critically acclaimed Anti Reflection. With less distractions from reflecting light from any seat in the house, lose yourself in the latest blockbuster.

Intelligent picture optimized for your eye
EyeComfort Mode
With Samsung’s unique EyeComfort Mode, it preloads local sunset and sunrise times to your screen, so it can automatically adjust your display accordingly. Also, it lowers brightness and colors after sunset, so your screen is softer on your eyes making it easier to unwind and rest.

The 3 steps to projecting a life like rhinoceros is exhibited using Real Depth Enhancer technology.
3-dimensional depth with powerful neural networks
Real Depth Enhancer
Real Depth Enhancer now mirrors how human eyes process depth by increasing foreground contrast. So when you are watching a nature documentary, it enhances an elephant’s wrinkles while leaving the background as it is – just as a person’s eyes would.